Frizz - Shampoo

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What is Living Proof No Frizz Shampoo?
No Frizz. Powered by our patented Healthy Hair Molecule, which is the biggest breakthrough in anti-No Frizz technology in over 30 years.

How is it different from other Living Proof Shampoos?
No Frizz Shampoo was specially formulated to feature our Healthy Hair Molecule because of its frizz-protection properties and thus works well on a range of hair types that suffer from frizz. Full Shampoo maximizes thickness, fullness and volume. Restore Shampoo repairs and protects dry or damaged hair. PhD Shampoo is for people with multiple hair concerns or those that consider themselves to have “normal” hair.

What is the fragrance in No Frizz Shampoo?
The scent is a light citrus fragrance similar to what is found in most other Living Proof products.

Is Living Proof No Frizz Shampoo silicone-free?
Yes.

Are Living Proof Shampoos sulfate-free?
Yes, Living Proof shampoos are all sulfate-free and carefully designed to gently cleanse with a rich, creamy lather.

Why should I care about sulfate free?
Living Proof lathering shampoos are all sulfate-free. We carefully design our products to be gentle and create a rich creamy lather. Not all sulfate-free products can claim this. We believe, if you are looking for a gentle cleansing alternative, it does make sense to consider sulfate free shampoos. While sulfates are very effective cleaning agents that create big lather, they create big lather; however, over use can strip hair of its natural surface oils and make it feel rough, dry and brittle. It can also strip the scalp of its natural oils, leading to dryness and irritation. Examples of commonly used sulfate ingredients which provide big lather include Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Ammonium Lauryl Sulfate, Sodium Laureth Sulfate.

Does Living Proof No Frizz Shampoo contain proteins?
Yes, hydrolyzed wheat protein.

How does No Frizz Shampoo work?
Our Healthy Hair Molecule creates a weightless shield around each hair strand which fights the two main causes of No Frizz: humidity and friction. It weightlessly blocks humidity 70% better than silicones and oils, smoothes the hair texture so strands are polished and frictionless while the Healthy Hair Molecule repels dirt and oil allowing you to wash your hair less often.

Who is No Frizz Shampoo for?
No Frizz Shampoo is great for all hair types, particularly those for which No Frizz is the main concern.

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